Top 12 Salesforce Survey Tools & Form Apps

Find the Best Salesforce Survey Tool for Your Business Needs

Customer feedback is the lifeblood of any successful business. But collecting feedback is only half the battle—the real magic happens when you seamlessly connect that data with your CRM system.

And if you’re using Salesforce, you already understand the power of having all your customer data in one centralized location.

Think about it: when survey responses automatically flow into your Salesforce contact records, trigger targeted workflows, or update lead scores based on feedback—that’s when you transform raw feedback into actionable business intelligence.

With hundreds of survey and form apps available on Salesforce’s AppExchange, finding the right solution can feel overwhelming. Which ones offer true native integration? What features actually matter for your business? How do you balance functionality with cost?

When it comes to choosing the right survey tool for Salesforce, the decision you make today will impact how effectively you can turn customer insights into competitive advantage tomorrow.

Let’s dive into what makes a survey solution truly worth your investment.

For some additional details, check out our Ultimate Checklist for Salesforce surveys or form solutions.

Salesforce Survey Tools: Rating Comparison

Top Salesforce Survey Tools & Form Apps

1. SurveyVista (Best Native Salesforce Survey & Form Solution)
   • 100% native Salesforce-integrated survey tool with real-time data syncing
   • AI-powered sentiment analysis and automated workflows
   • Multi-channel notifications (email, SMS, Slack) with quota management
   • 35+ question types (including NPS, CSAT, file uploads, Dynamic Salesforce Data), advanced scoring, assessments, and customizable forms
2. GetFeedback (Flexible but Lacks Native Integration)
   • Customizable surveys with multi-channel distribution
   • Requires external connectors for Salesforce syncing
   • Lacks advanced AI features and deep automation
3. Salesforce Surveys (Basic & Native but Limited)
   • Fully native with simple survey creation
   • Lacks advanced reporting and customization because of the closed schema
4. FormAssembly (Strong Form Builder, Limited Surveys)
   • Drag-and-drop forms with Salesforce integration
   • Lacks AI-driven insights and sentiment analysis
5. Formstack (Great for Forms, Not for Surveys)
   • Strong workflow automation and conditional logic
   • Limited survey features
6. SimpleSurveys (Lightweight Native App for Small Businesses)
   • Easy-to-use but lacks advanced analytics
7. SurveyMonkey (Robust Surveys, Weak Salesforce Sync)
   • Extensive survey options with strong analytics
   • Salesforce integration via external connectors
8. Jotform (Best for Nonprofits & Custom Workflows)
   • Drag-and-drop form builder with Salesforce sync
   • Lacks advanced analytics
9. Typeform (Engaging Surveys but Limited Features)
   • Conversational surveys with engaging UI
   • Requires API integration for Salesforce
10. QuestionPro (Feature-Rich but Not Native)
    • Strong analytics but requires API-based Salesforce integration
11. Qualtrics (Enterprise-Grade but Expensive)
    • AI-powered analytics with extensive customization
    • No native Salesforce integration
12. Medallia (Best for Customer Experience Management)
    • AI-powered sentiment analysis and enterprise features
    • Requires integration for Salesforce data sync

Which Salesforce Survey Tool and Form App is Right for You?

SurveyVista stands out as the top choice with its 100% native integration, AI-powered analytics, and automation—all at a competitive price. Alternatives like GetFeedback, Qualtrics, SurveyMonkey and Medallia offer strong features but lack seamless Salesforce integration and they come at a premium. The best solution depends on your business needs, but for 2025, SurveyVista provides the most comprehensive experience.

Get in contact with our SurveyVista team to learn how we can help you grow your business.